Email creative with room for both everyday inspiration and seasonal personality.
Email design · Art directionVisual case study
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The project
This selection of Modsy emails includes A/B creative and holiday work. It brings together the kind of design decisions that make an inbox feel considered: strong imagery, readable hierarchy, and a clear invitation to keep exploring.
A closer look
The original collection separates A/B creative from holiday emails. I’ve kept those groupings here so you can see the variations together, rather than treating every email as an isolated design.
Dana Smitham